Toloka pricing

Toloka provides expert-curated training and evaluation data for AI agents and LLMs as a managed service, backed by its own data labeling platform.

Data labeling softwareSales-led

Visit TolokaPrices checked Oct 29, 2026

How much does Toloka cost?

PriceNot publishedToloka asks you to contact sales.

Free plan: Not stated
Enterprise: Contact sales

Read from toloka.ai on Oct 29, 2026. Price changed? Tell usSee the line each price came from

How you buy and get started

Sales-ledButtons on their site: Get a demo, Contact sales, Talk to an expert

Sign up: Not stated
Setup: Not stated
When sales steps in: Not stated

What Toloka does

Toloka supplies human-generated data for AI development, including agent trajectories, RL environments, preference data, human evaluation and red teaming. It works with data workers in 100+ countries and sells through demo and contact-sales requests.

Good for: AI labs and enterprise teams that need custom training data, RL environments, human evaluation or red-teaming for LLMs and agents.
Channels: Web platform, Mobile apps (Toloka, Toloka: Annotators, Mindrift)
Main product: Managed expert data services for AI agents and models, plus the Toloka Platform for data labeling
Also includes: Environments generation for agents, Training datasets for agentic skills, Evaluation and red-teaming, Demonstrations for SFT and preference data for RLHF/DPO, Auto-verifiable tasks for evaluation and RL training, Programming data for AI coding assistants
Connects to: MCP replicas and mock-MCP endpoints in RL environments, Real company connectors in test-beds
Public API: Not stated
MCP server: Not stated

Image and video annotationMulti-format content collection (text, image, video, audio)
Text and NLP labelingProfessional annotation and quality filtering
Audio and speech labelingMulti-format content collection (text, image, video, audio)
LLM and RLHF evaluationPreferences collection for Reinforcement Learning from Human Feedback (RLHF)/Direct Preference Optimization
Model-assisted auto-labelingNot stated
Review and QA workflowsOur unique quality control methodology includes built-in post-verification, dynamic overlaps, cross-validation
Managed labeling workforceToloka collaborates with data workers from 100+ countries speaking 40+ languages across, 50+ knowledge domains
Self-hosted or open sourceNot stated

The same 8 checks appear on every tool in Data labeling software. Each tick quotes the vendor's own site.

Security and your data

Question	Their answer	Where it says so
Trains AI on your data?	Not stated
HIPAA (signs a BAA)	Not stated
SOC 2	SOC 2 Type II	"SOC 2 Type II"security
GDPR	Strives to comply with key GDPR requirements	"The Toloka platform strives to comply with key requirements of the General Data Protection Regulation (GDPR)."security
CCPA	Privacy notice refers to CCPA	"the California Consumer Privacy Act (CCPA)"privacy
PCI	Not stated
ISO 27001	ISO 27001	"ISO 27001"security
Single sign-on	Not stated
Trust center	Security and privacy portal	"Security and privacy portal"security

Security answers are the vendor's own claims, quoted. We don't audit them.

Every plan

No prices are published on Toloka's pricing page.

Fine print

Billing increment: Not stated
Billed beyond usage: Not stated
Contract: Not stated
Refunds: Not stated
Auto renew: Not stated
Price change notice: Not stated

"Not stated" means we read their pricing page and terms and they don't say.

About the company

Legal name: Toloka AI B.V.
Address: Toloka Group, Inc., 1604 Philadelphia Pike, PMB 117, Wilmington, DE, 19809
Online since: Apr 3, 2020
Founder: Olga Megorskaya, founder and CEO
Funding: Bezos-led new investment, May 2025
Customers: "Trusted data partner for major AI developers including Anthropic, Amazon, and Microsoft"