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MARA AI pricing

AI reputation management software for hotels that drafts review replies in the hotel's brand voice and analyzes guest feedback.

AI review management toolsSelf-serve + sales
Visit MARA AIPrices checked Oct 29, 2026

How much does MARA AI cost?

Paid plans start at €70/mo billed yearly or €100/mo billed monthly
Free plan
Not stated
Free trial
Free trial available, no credit card required; length not stated
Read from www.mara-solutions.com/ on Oct 29, 2026. Price changed? Tell usSee the line each price came from

In your favor

  • Free trial. Free trial available, no credit card required; length not stated

Watch out for

  • Extra usage is billed. Additional AI replies billed at 0.30 € each
  • Going over the Lite allowance costs €0.30 per additional ai reply. Included: 150 AI replies.

How you buy and get started

Self-serve + salesButtons on their site: Book a demo, Start free trial, Get Started, Try for free
Sign up
Self-serve registration, no credit card required
"No credit card required"
Setup
About three minutes
"About three minutes. Connect your review sources and you're drafting replies."
When sales steps in
Not stated
Support
Help Center with docs and how-tos
"Docs and how-tos for getting the most out of MARA."
Support
Contact by email
"Talk to sales or get support from our team."

What MARA AI does

MARA provides a shared review inbox, AI-drafted replies trained on a hotel's past replies, review analytics, surveys and widgets, with PMS integrations. Pricing is per property per month in three plans, with a free trial and no credit card needed.

Good for
Single hotels and hotel groups that want faster review responses, guest feedback analytics and multi-property management.
Channels
Google, Booking.com, TripAdvisor, Surveys
Main product
AI hotel reputation management and review reply assistant
Also includes
AI Review Inbox, Brand Voice, Smart Snippets, Review Analytics, AI Research Assistant, Ask Reviews Anything
Connects to
Mews, Apaleo, Ibelsa, Protel, LikeMagic, Oracle (OPERA Cloud), StayNTouch, Guestline, Flexkeeping
Public API
Yes
MCP server
Yes
  • AI-written review repliesMARA learns your brand voice from replies you've already written, then drafts a personal response to every rev
  • Auto-post repliesAuto-respond to simple reviews with rules you set, and keep human approval on the drafts that need a closer lo
  • Multi-site review aggregationAnalyse reviews from Google, Booking.com, TripAdvisor, surveys, and connected data sources
  • SMS/email review requestsNot stated
  • Sentiment and topic analysisMARA detects the topics in every review and answers in your brand voice, with different wording each time.
  • Multi-location managementInbox, replies, analytics and surveys in one place. Multi-user, multi-property, built for groups.
  • Custom brand voiceYes. MARA trains on your past replies and learns your brand voice, so drafts read like your team wrote them.
  • Alerts and reportingGet formatted PDF reports at property, group, or combined level

The same 8 checks appear on every tool in AI review management tools. Each tick quotes the vendor's own site.

Security and your data

QuestionTheir answerWhere it says so
Trains AI on your data?Not stated
HIPAA (signs a BAA)Not stated
SOC 2Not stated
GDPRNot stated
CCPANot stated
PCINot stated
ISO 27001Not stated
Single sign-onNot stated
Trust centerNot stated

Security answers are the vendor's own claims, quoted. We don't audit them.

Every plan

PlanMonthlyBilled yearlyIncludedOver the allowanceWhere it says so
Liteper month and property €100 €70per month 150 AI repliesSingle property, up to 50 rooms €0.30/additional ai reply "100 €" "70 €"
Coreper month and property €160 €130per month 500 AI replies €0.30/additional ai reply "160 €" "130 €"
Intelligenceper month and property €290 €210per month 500 AI replies €0.30/additional ai reply "290 €" "210 €"

Fine print

Billing increment
Not stated
Billed beyond usage
Additional AI replies billed at 0.30 € each
"0.30 € per add. AI reply"
Contract
Not stated
Refunds
Not stated
Auto renew
Not stated
Price change notice
Not stated

"Not stated" means we read their pricing page and terms and they don't say.

About the company

Legal name
MARA Solutions GmbH
Online since
Apr 1, 2020
Domain registration date
Ships updates
0 in the last 12 months
Last on May 7, 2025, from their changelog
Founder
Maximilian Lüders, Co-Founder & Head of Sales
Founder
Tobias Roelen-Blasberg, Co-Founder & Head of Product
Customers
"2000+ customers"
their claim

MARA AI alternatives

Reviews elsewhere

We link to reviews instead of copying ratings: those sites don't allow reuse, and we don't test products ourselves.

Questions

Is MARA AI free?

There's no free plan. Free trial: Free trial available, no credit card required; length not stated. Paid plans start at €100/month.

How much does MARA AI cost?

Paid plans start at €70 per month billed yearly, or €100 billed monthly.