Home/AI social media tools/Hootsuite

Hootsuite pricing

Hootsuite is a social media management platform for scheduling, inbox, analytics, listening and AI content tools.

AI social media toolsSelf-serve + sales
Visit HootsuitePrices checked Oct 29, 2026

How much does Hootsuite cost?

Paid plans start at $99/mo billed yearly
Free plan
Not stated
Free trial
14-day free trial on Standard, Professional and Advanced; trial accounts have daily…
Enterprise
Contact sales
Read from www.hootsuite.com/plans on Oct 29, 2026. Price changed? Tell usSee the line each price came from

In your favor

  • Unlimited social accounts on Professional. A flat price with no cap on social accounts.
  • Free trial. 14-day free trial on Standard, Professional and Advanced; trial accounts have daily posting limits (10-20 posts per organization) and no bulk scheduling

Watch out for

  • No refunds on a long commitment. No refund on cancel or downgrade; pay for rest of term

How you buy and get started

Self-serve + salesButtons on their site: Start your free trial, Free 14-day trial, Request a demo
Sign up
Self-serve free 14-day trial for Standard, Professional, Advanced
"Free 14-day trial"
Setup
Not stated
When sales steps in
Enterprise requires a demo request
"Request a demo"
Support
Expert-led implementation and onboarding (Enterprise)
"Expert-led implementation and onboarding"

What Hootsuite does

Hootsuite Social OS combines publishing (Perch), inbox (Nest), listening and insights (Lumen), AI (Wisdom) and employee advocacy (Parliament). It is sold as per-user Standard, Professional and Advanced plans with a 14-day trial, plus a custom-priced Enterprise plan.

Good for
Small businesses to large enterprises and agencies managing multiple social accounts, teams, customer care and social listening.
Channels
Instagram, Facebook, TikTok, YouTube
Main product
Hootsuite Social OS
Also includes
Scheduling and publishing across networks, AI post and image generation, Unified social inbox, Analytics and reporting, Social listening, Approval workflows (Advanced)
Connects to
ChatGPT, Claude, Copilot, Gemini, Canva, Adobe Express, Salesforce
Public API
Not stated
MCP server
Yes
  • AI caption writingOwlyWriter AI (caption generator, content ideas, hashtag generator, and more)
  • AI image generationGenerate posts and images with AI
  • Multi-network schedulingCreate and schedule posts across all your social networks from one calendar
  • Brand voice trainingNot stated
  • AI video and carouselsNot stated
  • Team approval workflowsReview and approve content with your team
  • Analytics and reportingBuild custom performance reports
  • Unified social inboxRespond to messages from one inbox
  • Hashtag and best-time suggestionsrecommended times to post
  • Social listeningMonitor your brand and competitors

The same 10 checks appear on every tool in AI social media tools. Each tick quotes the vendor's own site.

Security and your data

QuestionTheir answerWhere it says so
Trains AI on your data?Not stated
HIPAA (signs a BAA)Not stated
SOC 2SOC 2 Type II"SOC 2 Type II"security
GDPRGDPR"GDPR"security
CCPACCPA"CCPA"security
PCIPCI"PCI"security
ISO 27001ISO 27001:2022"ISO 27001:2022"security
Single sign-onEnterprise"Secure access with single sign-on (SSO)"pricing
Trust centerhttps://trustcenter.hootsuite.com/"Hootsuite | Trust Center"security

Security answers are the vendor's own claims, quoted. We don't audit them.

Every plan

PlanMonthlyBilled yearlyIncludedOver the allowanceWhere it says so
Standardper user/month, billed annually – $99per month 10 social accounts – "Paid plans start at $99 for a Standard plan, $199 for a Professional plan, and range up to"
Professionalper user/month, billed annually – $199per month Unlimited – "Paid plans start at $99 for a Standard plan, $199 for a Professional plan, and range up to"
Advancedper user/month, billed annually – $399per month Unlimited – "Paid plans start at $99 for a Standard plan, $199 for a Professional plan, and range up to"
Enterprise Quote – Unlimited – "Custom solutions are available for Enterprise organizations, which have their own unique p"

Fine print

Billing increment
Not stated
Billed beyond usage
Not stated
Contract
Monthly or annual term depending on plan
"(which may be monthly or annually, depending on the plan you chose when you purchased the Self-Serve Services)"
Refunds
No refund on cancel or downgrade; pay for rest of term
"If you cancel (or downgrade) paid Self-Serve Services, you must continue to pay for the rest of your plan term and you are not entitled to a refund."
Auto renew
yes
"Self-Serve Services plans will **renew automatically** at the end of the term"
Price change notice
Not stated

"Not stated" means we read their pricing page and terms and they don't say.

About the company

Legal name
Hootsuite Inc.
Online since
Jan 21, 2009
Domain registration date
Ships updates
9 in the last 12 months
Last on Oct 19, 2026, from their changelog
Customers
"600+ of the Fortune 1000 use Hootsuite"
their claim

Hootsuite alternatives

Buffer$5 /moFree plan · checked Oct 29, 2026PostFast€10 /mochecked Oct 29, 2026Flick£11 /mochecked Oct 29, 2026Lately$14 /mochecked Oct 29, 2026ContentStudio$15 /mochecked Oct 29, 2026FeedHive$15 /mochecked Oct 29, 2026SocialPilot$17 /mochecked Oct 29, 2026Later$18.75 /mochecked Oct 29, 2026

Reviews elsewhere

G2 ↗Trustpilot ↗Reddit ↗Product Hunt ↗

We link to reviews instead of copying ratings: those sites don't allow reuse, and we don't test products ourselves.

Questions

Is Hootsuite free?

There's no free plan. Free trial: 14-day free trial on Standard, Professional and Advanced; trial accounts have daily posting limits (10-20 posts per organization) and no bulk scheduling.

How much does Hootsuite cost?

Paid plans start at $99 per month billed yearly.