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Salesforce Marketing Cloud (Agentforce Marketing) pricing

Salesforce is a CRM platform with sales, service, marketing and commerce products plus AI agents (Agentforce), including Marketing Cloud Next for agentic marketing automation.

AI marketing toolsSelf-serve + sales

Visit Salesforce Marketing Cloud (Agentforce Marketing)Prices checked Oct 29, 2026

How much does Salesforce Marketing Cloud (Agentforce Marketing) cost?

Paid plans start at $25/mo billed yearly or $25/mo billed monthly

Free plan: Not stated
Free trial: Free trial of Starter Suite and Pro Suite (length not stated)
Enterprise: Contact sales

Read from www.salesforce.com/marketing/pricing/ on Oct 29, 2026. Price changed? Tell usSee the line each price came from

In your favor

Free trial. Free trial of Starter Suite and Pro Suite (length not stated)

How you buy and get started

Self-serve + salesButtons on their site: Start for free, Try for free, View detailed pricing, Request a call

Sign up: Self-serve free trial of Starter Suite
Setup: Not stated
When sales steps in: Exact Marketing Cloud pricing via account representative
Support: Standard Success Plan included in all licenses
Support: Premier Success Plan with 24/7 support for business-stopping issues

What Salesforce Marketing Cloud (Agentforce Marketing) does

The pages describe Salesforce as an AI CRM platform combining Agentforce agents, Customer 360 apps, Data 360 and Slack. Its marketing line includes Salesforce Starter at $25/user/month and Marketing Cloud Next editions priced per org per month, billed annually.

Good for: Small businesses starting with a CRM suite (Starter) and larger marketing teams wanting agentic campaign automation, personalization and analytics on a CRM.
Channels: Email, SMS, WhatsApp, RCS, Web, Slack
Main product: Marketing Cloud Next (Growth and Advanced editions) on the Salesforce CRM platform
Also includes: Campaign Agent Agentic Content, Multi-Channel Journeys, Forms and Landing Pages, Consent Management, Campaign Attribution Reporting, Conversational email, RCS, SMS, and WhatsApp
Connects to: Slack, MuleSoft, Tableau, AgentExchange apps, Claude
Public API: Not stated
MCP server: Yes

AI content generationCampaign Agent Agentic Content
Brand voice trainingNot stated
Campaign automation workflowsMulti-Channel Journeys
Email and SMS marketingConversational email, RCS, SMS, and WhatsApp
AI ad creativeNot stated
SEO and AI search toolsNot stated
CRM and app integrationsIn many cases, Salesforce products integrate directly with many outside applications and systems to help you c
Analytics and reportingCampaign Attribution Reporting

The same 8 checks appear on every tool in AI marketing tools. Each tick quotes the vendor's own site.

Security and your data

Question	Their answer	Where it says so
Trains AI on your data?	Not stated
HIPAA (signs a BAA)	Not stated
SOC 2	Not stated
GDPR	Not stated
CCPA	Not stated
PCI	Not stated
ISO 27001	Not stated
Single sign-on	Not stated
Trust center	My Trust Center generally available	"Experience the personalized Salesforce My Trust Center—now generally available."security

Security answers are the vendor's own claims, quoted. We don't audit them.

Every plan

Plan	Monthly	Billed yearly	Included	Over the allowance	Where it says so
Salesforce StarterUSD/User/Month	$25	$25per month	–	–	"itish pound gbp euro eur japanese yen jpy swedish krona sek salesforce starter the simple " "itish pound gbp euro eur japanese yen jpy swedish krona sek salesforce starter the simple "
Account Engagement+USD/Org/Month	–	$1,250per month	–	–	"itish pound gbp euro eur japanese yen jpy swedish krona sek account engagement+ enhance yo"
Marketing Cloud Next Growth EditionUSD/Org/Month	–	$1,500per month	–	–	"account, contact, and opportunity management dynamic email marketing and analytics built-i"
Engagement+USD/Org/Month	–	$2,000per month	–	–	"ttps://www.salesforce.com/marketing/b2b-automation/pricing/ engagement+ extend your cross-"
Marketing Cloud Next Advanced EditionUSD/Org/Month	–	$3,250per month	–	–	"reporting view detailed pricing https://www.salesforce.com/marketing/marketing-cloud-editi"
Salesforce Personalization (add-on)USD/Org/Month	–	$8,000per month	–	–	"keting-cloud-editions/pricing/ compare editions https://www.salesforce.com/marketing/marke"
Marketing Intelligence (add-on)USD/Org/Month	–	$10,000per month	–	–	"mendations view detailed pricing https://www.salesforce.com/marketing/personalization/pric"
Intelligence+USD/Org/Month	–	$11,000per month	–	–	"ng https://www.salesforce.com/marketing/engagement/pricing/ intelligence+ improve your mar"
Personalization+USD/Org/Month	–	$15,000per month	–	–	"ing https://www.salesforce.com/marketing/analytics/pricing/ personalization+ personalize e"
Loyalty Management (add-on)USD/Org/Month	–	$20,000per month	–	–	"ttps://www.salesforce.com/marketing/analytics/pricing/?d=pb loyalty management launch and "

Fine print

Billing increment: Not stated
Billed beyond usage: Transaction fees apply on Starter
Contract: Most products use annual contracts
Refunds: Not stated
Auto renew: Not stated
Price change notice: Not stated

"Not stated" means we read their pricing page and terms and they don't say.

About the company

Legal name: Salesforce, Inc.
Address: Salesforce Tower, 415 Mission Street, 3rd Floor, San Francisco, CA 94105
Online since: Dec 2, 1998
Customers: "Customers include PepsiCo, Pandora, Williams-Sonoma, Beast Industries"