HubSpot pricing

HubSpot is a customer platform with a free CRM and paid Hubs for marketing, sales, service, content, data and revenue, with AI agents built in.

AI CRM softwareFree planSelf-serve + sales

Visit HubSpotPrices checked Oct 29, 2026

How much does HubSpot cost?

Paid plans start at $7/mo billed yearly or $10/mo billed monthly

Free plan: Yes
Enterprise: Contact sales

Read from www.hubspot.com/pricing/crm on Oct 29, 2026. Price changed? Tell usSee the line each price came from

In your favor

Free plan. Free tools for up to 2 users across Marketing, Sales, Service, Content, Data and Revenue, no credit card required
Refunds offered. Pro-rated refund of unused fees if a modification materially degrades the service and similar functionality cannot be provided
Notice before price changes. Fees may increase at renewal up to the then-current list price; customer is notified

Watch out for

Extra usage is billed. Overages are charged pay-as-you-go when the HubSpot Credits limit is exceeded

How you buy and get started

Self-serve + salesButtons on their site: Get started free, Buy now, Talk to Sales, Get a demo of HubSpot's premium software

Sign up: Self-serve signup for free tools and Starter purchase
Setup: Not stated
When sales steps in: Not stated
Support: Sales phone line
Support: Customer Support link

What HubSpot does

HubSpot sells marketing, sales, service, content, data and revenue software on one platform, with a free tier and paid Starter and Enterprise editions. AI agents such as a prospecting agent, data agent and customer agent sit across the Hubs.

Good for: Startups and small businesses starting on free or Starter tools, and larger teams using the Enterprise Customer Platform.
Channels: Email, Live chat, Facebook Messenger, Phone calling, Ads
Main product: HubSpot Customer Platform (free CRM, Smart CRM, and Marketing, Sales, Service, Content, Data and Revenue Hubs)
Also includes: Free tools for up to 2 users, Starter: 500 HubSpot Credits and 1,000 marketing contacts, Agent Builder and Prospecting agent in Starter, Sales automation (up to 50 workflows in Starter), Calling (500 minutes in Starter), Meeting scheduling
Connects to: Gmail, Google Calendar, Outlook, Outlook Calendar, Zoom, Microsoft Teams, Zapier, Docusign, Google Sheets, Calendly, WordPress, Claude
Public API: Not stated
MCP server: Yes

Auto-capture email and meetingsNot stated
AI email writingNot stated
AI lead scoringNot stated
AI deal forecastingNot stated
Autonomous AI agentsBuild and deploy custom agents with simple automation tailored to your business.
Call recording and summariesNot stated
Contact data enrichmentNot stated
Workflow automationUp to 50 workflows with restricted triggers and actions.

The same 8 checks appear on every tool in AI CRM software. Each tick quotes the vendor's own site.

Security and your data

Question	Their answer	Where it says so
Trains AI on your data?	Not stated
HIPAA (signs a BAA)	Not stated
SOC 2	Not stated
GDPR	Not stated
CCPA	Not stated
PCI	Not stated
ISO 27001	Not stated
Single sign-on	Not stated
Trust center	Not stated

Security answers are the vendor's own claims, quoted. We don't audit them.

Every plan

Plan	Monthly	Billed yearly	Included	Over the allowance	Where it says so
Free Tools/mo	$0	–	2 users	–	"Free for up to 2 users. No credit card required."
Starter (pay )/mo/seat	$10	$7per month	500 credits	–	"$10/mo/seat" "$7/mo/seat"

Free plan: Free tools for up to 2 users across Marketing, Sales, Service, Content, Data and Revenue, no credit card required

Fine print

Billing increment: Not stated
Billed beyond usage: Overages are charged pay-as-you-go when the HubSpot Credits limit is exceeded
Contract: No downgrades during the current term; downgrade possible at renewal
Refunds: Pro-rated refund of unused fees if a modification materially degrades the service and similar functionality cannot be pr
Auto renew: Not stated
Price change notice: Fees may increase at renewal up to the then-current list price; customer is notified