How much does Brevo cost?
- Free plan
- Yes
- Enterprise
- Contact sales
In your favor
- Free plan. Free forever plan, no credit card needed; can send up to 300 emails per day once account is approved for sending
- Notice before price changes. 30 days notice
Watch out for
- Their pages disagree: customer count. "500,000+ customers around the world trust Brevo" vs "Join 600,000+ customers around the world who trust Brevo"
How you buy and get started
- Sign up
- Self-serve signup with email and organization name, no credit card "No. We only need your email address and the name of your organization, and then you will be able to start creating campaigns."
- Setup
- Not stated
- When sales steps in
- Enterprise is for companies with 1M+ contacts; Talk to sales "Best for companies with 1M+ contacts needing custom solutions & full data control."
- Support
- Email support in 6 languages on Starter "Get help via email from our customer care team. Support available in 6 languages."
- Support
- Phone support on Professional "Speak directly with our team when you need faster resolution."
- Support
- Deliverability specialist, 3 hours per year on Professional "Work with a specialist to improve email deliverability and inbox placement. 3 hours per year included."
What Brevo does
Brevo combines email, SMS, WhatsApp and other channels with marketing automation, segmentation, a CDP, loyalty and sales tools in one platform. Its Aura AI adds copy generation, segmentation, send time optimization and data analysis.
- Good for
- Entrepreneurs and small businesses starting out, growing teams that want automation and AI, and enterprises with 1M+ contacts needing custom solutions.
- Channels
- Email, SMS, WhatsApp, Web and mobile push, Live chat, Chatbot, Wallet, Phone
- Main product
- Brevo multichannel marketing and automation platform
- Also includes
- Email marketing, SMS marketing, WhatsApp campaigns, Web and mobile push, Marketing automation, Advanced segmentation
- Connects to
- Shopify, WordPress, WooCommerce, Stripe, Zapier
- Public API
- Yes
- MCP server
- Yes
- AI email copy generation
Draft subject lines and email copy, adjust tone, and more.
- AI subject line optimization
Draft subject lines and email copy, adjust tone, and more.
- AI send-time optimization
Automatically send emails when each contact is most likely to engage.
- Predictive segmentation
Let Aura AI suggest audience groups based on behavior and attributes to accelerate targeting.
- AI automation builderNot stated
- AI email/template designNot stated
- Ecommerce integrations
Connect Brevo with 150+ digital tools like Shopify, WordPress, Stripe, Zapier and more.
- SMS and multichannel
One AI-powered customer platform for all your marketing and sales needs. From email marketing, SMS, WhatsApp,
The same 8 checks appear on every tool in AI email marketing tools. Each tick quotes the vendor's own site.
Security and your data
| Question | Their answer | Where it says so |
|---|---|---|
| Trains AI on your data? | yes, may use Content and Usage Data to train its AI Features to improve the Serv | "Brevo may use Content and Usage Data to enrich and train its AI Features for the sole purpose of improving the performance of the Services provided to You"terms |
| HIPAA (signs a BAA) | Not stated | |
| SOC 2 | Not stated | |
| GDPR | supports GDPR | "Ensure the privacy of user data with implemeted practices that support GDPR, CASL, CCPA."security |
| CCPA | supports CCPA | "Ensure the privacy of user data with implemeted practices that support GDPR, CASL, CCPA."security |
| PCI | uses PCI DSS-compliant third party payment providers | "We use PCI DSS-compliant third party payment providers to process payments"terms |
| ISO 27001 | ISO 27001:2022 certified | "Brevo is currently ISO 27001:2022 certified."terms |
| Single sign-on | SSO & SAML on Enterprise | "SSO & SAML"pricing |
| Trust center | Not stated |
Security answers are the vendor's own claims, quoted. We don't audit them.
Every plan
| Plan | Monthly | Billed yearly | Included | Over the allowance | Where it says so |
|---|---|---|---|---|---|
| Free | $0 | – | 300 emails per day300 emails per day | – | "Free forever, no credit card needed" |
| Starter | $0monthly or yearly not stated | – | 5000 emails per month | – | "From 5,000 emails per month" |
| Standard | – | – | – | – | "Best for small businesses ready to automate and test campaigns." |
| Professional | – | – | 150000 emails per month | – | "From 150,000 emails per month" |
| Enterprise | Quote | – | – | – | "Best for companies with 1M+ contacts needing custom solutions & full data control." |
Free plan: Free forever plan, no credit card needed; can send up to 300 emails per day once account is approved for sending
Fine print
- Billing increment
- Not stated
- Billed beyond usage
- Not stated
- Contract
- Monthly or yearly commitment chosen at signup; paying plan commits to recurring fees for the whole subscription "Ordering a paying plan commits You to pay the recurring fees for the entire duration of your Subscription."
- Refunds
- Not stated
- Auto renew
- Subscriptions renew automatically unless closed or terminated before renewal date; Professional requires written notice "Subscriptions are renewed automatically, unless You close your account or notify Us of termination of Your account prior to the date of renewal."
- Price change notice
- 30 days notice "We will notify the new applicable prices to You at least thirty (30) days before its application date."
"Not stated" means we read their pricing page and terms and they don't say.
About the company
- Legal name
- Brevo (Sendinblue SAS group)
- Online since
- Sep 10, 1999 Domain registration date
- Ships updates
- 2 in the last 12 months Last on Oct 1, 2026, from their changelog
- Founder
- Armand Thiberge
- Customers
- "600,000+ customers" their claim
Brevo alternatives
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GetResponse$15.58 /moFree plan · checked Oct 29, 2026Reviews elsewhere
We link to reviews instead of copying ratings: those sites don't allow reuse, and we don't test products ourselves.
Questions
Is Brevo free?
Yes. Free forever plan, no credit card needed; can send up to 300 emails per day once account is approved for sending
Does Brevo train AI on your data?
Yes, may use content and usage data to train its ai features to improve the services, according to Brevo: "Brevo may use Content and Usage Data to enrich and train its AI Features for the sole purpose of improving the performance of the Services p"