How much does ZoomInfo cost?
- Free plan
- Yes
- Free trial
- Free trial of the full platform (length not stated)
- Enterprise
- Contact sales
In your favor
- Free plan. ZoomInfo Lite is a permanent free plan, no credit card required and no commitment
Watch out for
- Their pages disagree: G2 review count. "4.5/5 8905 G2 reviews" vs "4.5/5 12855 G2 Reviews"
How you buy and get started
- Sign up
- Free trial and free Lite plan signup available "ZoomInfo Lite is a permanent free plan that requires no credit card and no commitment"
- Setup
- White-glove onboarding on Copilot Enterprise "White-glove onboarding"
- When sales steps in
- Pricing by quote; sales team works out payment options "Our sales team will work with you on payment frequency and options."
- Support
- Standard support on Professional "Standard support"
- Support
- Dedicated customer service manager on Copilot Enterprise "Dedicated customer service manager"
What ZoomInfo does
ZoomInfo sells verified data on 500M+ contacts and 100M+ companies, plus AI agents, buyer intent, and workflows built on that data. Packages are priced by licenses, credits, and features, with a free Lite plan and a free trial.
- Good for
- B2B sales, marketing, RevOps, customer success, and recruiting teams, from startups to large enterprises.
- Channels
- email, phone, website chat, paid social ads
- Main product
- ZoomInfo AI GTM platform (B2B data, GTM Context Graph, Copilot)
- Also includes
- Contact and company database, Direct dials and mobile numbers, Buyer intent signals, Website visitor tracking, AI-powered email generation, AI-generated account summaries
- Connects to
- Salesforce, HubSpot, Microsoft Dynamics 365, Outreach, Salesloft, Marketo, Snowflake, AWS, Eloqua, Zoho, Slack, Teams
- Public API
- Yes
- MCP server
- Yes
- AI-written outbound emails
AI-powered email generation and personalization
- Autonomous AI SDR agent
ZoomInfo Copilot AI sales agent
- Built-in lead data
It combines verified data on 500M+ contacts and 100M+ companies
- Call recording and analysis
Conversation intelligence Analyze every interaction
- AI meeting summariesNot stated
- AI pipeline forecastingNot stated
- Salesforce/HubSpot integration
ZoomInfo integrates natively with Salesforce, HubSpot, and Microsoft Dynamics 365
- Buyer intent signals
Buyer Intent signals and clusters
The same 8 checks appear on every tool in AI sales tools. Each tick quotes the vendor's own site.
Security and your data
| Question | Their answer | Where it says so |
|---|---|---|
| Trains AI on your data? | Not stated | |
| HIPAA (signs a BAA) | Not stated | |
| SOC 2 | SOC 2 Type II | "holds ISO 27001, ISO 27701, SOC 2 Type II, TRUSTe GDPR, and TRUSTe CCPA certifications"home |
| GDPR | yes | "ZoomInfo processes professional contact data under GDPR's legitimate-interest basis, honors data subject rights"home |
| CCPA | TRUSTe CCPA certified | "holds ISO 27001, ISO 27701, SOC 2 Type II, TRUSTe GDPR, and TRUSTe CCPA certifications"home |
| PCI | Not stated | |
| ISO 27001 | yes | "holds ISO 27001, ISO 27701, SOC 2 Type II, TRUSTe GDPR, and TRUSTe CCPA certifications"home |
| Single sign-on | Not stated | |
| Trust center | https://www.zoominfo.com/trust-center | "Details are in the [ZoomInfo Trust Center](https://www.zoominfo.com/trust-center)."home |
Security answers are the vendor's own claims, quoted. We don't audit them.
Every plan
| Plan | Monthly | Billed yearly | Included | Over the allowance | Where it says so |
|---|---|---|---|---|---|
| ZoomInfo Lite | – | – | – | – | "ZoomInfo Lite is a permanent free plan with no credit card required." |
| ZoomInfo Professional | Quote | – | – | – | "Take prospecting to the next level with best in class contact & company data." |
| Copilot Advanced | Quote | – | – | – | "AI driven account prioritization based on unique B2B signals & deeper insights." |
| Copilot Enterprise | Quote | – | – | – | "Scale your GTM strategy through AI-generated account summaries, advanced signals & more." |
| Marketing Demand | Quote | – | 75000 credits | – | "75K included credits" |
| ABM Lite | Quote | – | – | – | "Scale your marketing campaigns with dynamic audiences, intent data, and unified GTM orches" |
| ABM Enterprise | Quote | – | 150000 credits | – | "150K included credits" |
Free plan: ZoomInfo Lite is a permanent free plan, no credit card required and no commitment
Fine print
- Billing increment
- Not stated
- Billed beyond usage
- Customers can buy additional credits if consumption exceeds expectations "If credit consumption is more than originally anticipated, customers can purchase additional credits."
- Contract
- Not stated
- Refunds
- Not stated
- Auto renew
- Not stated
- Price change notice
- Not stated
"Not stated" means we read their pricing page and terms and they don't say.
About the company
- Legal name
- ZoomInfo Technologies LLC
- Address
- Vancouver, Washington
- Online since
- Oct 16, 2003 Domain registration date
- Customers
- "Over half of the Fortune 500" their claim
- Backing
- "Nasdaq-listed, founded 2007" their words
ZoomInfo alternatives
Lavender$27 /moFree plan · checked Oct 29, 2026
Reply.io$49 /mochecked Oct 29, 2026
HubSpot Sales Hub (Breeze AI)$7 /moFree plan · checked Oct 29, 2026
Expandi$79 /mochecked Oct 29, 2026
lemlist$16 /mochecked Oct 29, 2026
Salesmate$23 /mochecked Oct 29, 2026
Momentum$69 /mochecked Oct 29, 2026
SalesRobot$39 /mochecked Oct 29, 2026Reviews elsewhere
We link to reviews instead of copying ratings: those sites don't allow reuse, and we don't test products ourselves.
Questions
Is ZoomInfo free?
Yes. ZoomInfo Lite is a permanent free plan, no credit card required and no commitment
