How much does MagicHow cost?
Paid plans start at
$10/mo billed yearly
or $12.50/mo billed monthly
- Free plan
- Yes
- Enterprise
- Contact sales
Read from magichow.co/pricing on Oct 29, 2026. Price changed? Tell usSee the line each price came from
In your favor
- Free plan. Starter plan is free forever: up to 25 workspace members, 10 documents/guides, 3 team folders, browser capture only. Desktop capture, blur and annotations need a paid plan.
- Notice before price changes. Prices can change at any time by posting on the site or emailing; no notice period stated
Watch out for
- Extra usage is billed. Additional editors are charged at the monthly rate until the annual plan renews; viewers beyond the included ones are $3/month
- Going over the Advanced Personal allowance costs $3 to $3 per per viewer per month. Included: 20 credits.
- No refunds on a long commitment. Fees are non-refundable except as stated in the Terms
How you buy and get started
Self-serve + salesButtons on their site: Start Free, Choose plan, Get Started, Contact Sales
- Sign up
- Self-serve sign-up; no credit card required for free plan "No credit card required."
- Setup
- Install browser extension or desktop app and start capturing "Install MagicHow in your browser or on your desktop to start capturing processes across any software in minutes."
- When sales steps in
- Enterprise requires contacting sales "Custom pricing for your needs. Let’s find the right setup for your team."
- Support
- Priority support listed in plan comparison; Enterprise gets dedicated account manager "Dedicated account manager"
- Support
- Billing and support email "support@magichow.co"
What MagicHow does
MagicHow captures a process as you work in a browser extension or desktop app and generates an editable step-by-step guide. It adds AI text writing, blurring of sensitive data, branding, trainings, real-time collaboration and exports to PDF, HTML, Markdown and Word.
- Good for
- Teams in HR, operations, customer support, IT support and sales that need SOPs, onboarding and training guides documented from real workflows.
- Channels
- Chrome extension, Firefox extension, Edge extension, Safari extension, Desktop app (Mac & Windows), Web app
- Main product
- Workflow capture tool that generates step-by-step guides, SOPs and training manuals
- Also includes
- Browser extension capture, Desktop capture (Mac & Windows), AI Writer, Blur sensitive information, Screenshot annotations, Version history
- Connects to
- Confluence, Guru, Notion, Zendesk, Wordpress
- Public API
- Not stated
- MCP server
- Not stated
- Records screen workflows
Capture step-by-step guides and record videos directly in your browser, no interruptions, no extra effort.
- Turns video into SOPsNot stated
- Generates SOP from promptNot stated
- Imports docs and PDFsNot stated
- Auto-redacts sensitive data
Protect confidential data by easily blurring sensitive sections in screenshots and videos.
- Custom branding and templates
Add your company logo and colors and remove MagicHow branding in exports and embeds.
- Training and quizzesNot stated
- Integrates with help desk, wiki
You can integrate your content into Confluence, Guru, Notion, Zendesk, Wordpress, and other digital environmen
The same 8 checks appear on every tool in AI SOP generators. Each tick quotes the vendor's own site.
Security and your data
| Question | Their answer | Where it says so |
|---|---|---|
| Trains AI on your data? | Not stated | |
| HIPAA (signs a BAA) | Not stated | |
| SOC 2 | Not stated | |
| GDPR | Not stated | |
| CCPA | Not stated | |
| PCI | Not stated | |
| ISO 27001 | Not stated | |
| Single sign-on | SAML SSO on Enterprise | "SAML SSO"pricing |
| Trust center | Not stated |
Security answers are the vendor's own claims, quoted. We don't audit them.
Every plan
| Plan | Monthly | Billed yearly | Included | Over the allowance | Where it says so |
|---|---|---|---|---|---|
| StarterAlways free | $0 | – | 25 usersUp to 10 Documents/Guides, up to 3 Shareable Team folders, b | – | "Always free" |
| Advanced Personalper seat/month | $12.50 | $10per month | 20 credits20 AI credits per month; up to 18 Shareable Team folders | $3 to $3/per viewer per month | "Starts at $12.50/month for each seat." "Starts at $10/month paid annually for each seat." |
| Advanced Teamincludes 5 seats; $10 per additional seat | $50 | $40per month | 5 users20 AI credits per month; 10 free view-only members then $3/m | $10 to $10/per additional seat per month | "Starts at $50/month billed monthly (5 seats included). $10 per additional seat." "Starts at $40/month billed annually (5 seats included). $8 per additional seat." |
| EnterpriseCustom | Quote | – | – | – | "Custom pricing for your needs. Let’s find the right setup for your team." |
Free plan: Starter plan is free forever: up to 25 workspace members, 10 documents/guides, 3 team folders, browser capture only. Desktop capture, blur and annotations need a paid plan.
Fine print
- Billing increment
- Charged per seat for users with edit permission; prorated by day for editors added mid-month "Charges are prorated: users with edit permissions added partway through the month will only be charged for the days they were added."
- Billed beyond usage
- Additional editors are charged at the monthly rate until the annual plan renews; viewers beyond the included ones are $3 "additional editors will be charged at the monthly rate until the annual plan is up for renewal"
- Contract
- Subscription renews for equal terms unless notice of non-renewal is given 30 days before term end "your subscription will automatically renew for equivalent durations unless either you or Company provides written notice of non-renewal at least thirty (30) days before the current"
- Refunds
- Fees are non-refundable except as stated in the Terms "With the exception of what is explicitly stated in the Terms, all fees for the Services are non-refundable."
- Auto renew
- Yes, auto-renews for equivalent durations "your subscription will automatically renew for equivalent durations"
- Price change notice
- Prices can change at any time by posting on the site or emailing; no notice period stated "Company retains the right to modify its prices and billing methods at any time, either by posting the changes on Company Properties or by sending you an email notification."
"Not stated" means we read their pricing page and terms and they don't say.
About the company
- Legal name
- TheNextLevel Studio OÜ
- Customers
- "Trusted by 50,000+ teams" their claim
MagicHow alternatives
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Tango$15 /moFree plan · checked Oct 29, 2026
ScreenSteps$500 /mochecked Oct 29, 2026
Waybook$99 /mochecked Oct 29, 2026
Glitter AI$249 /mochecked Oct 29, 2026Reviews elsewhere
We link to reviews instead of copying ratings: those sites don't allow reuse, and we don't test products ourselves.
Questions
Is MagicHow free?
Yes. Starter plan is free forever: up to 25 workspace members, 10 documents/guides, 3 team folders, browser capture only. Desktop capture, blur and annotations need a paid plan. Paid plans start at $12.50/month.
How much does MagicHow cost?
Paid plans start at $10 per month billed yearly, or $12.50 billed monthly.